BARC Asia​

SYMPHONY

Brand Advertising Research & Consulting Pvt. Ltd. (BARC) is a research-based consultancy leveraging an array of services to global brands with expertise in crafting branding solutions and analysis of brand equity, marketing campaigns, market research, product development and content marketing, with a blend of innovation for growth in various industries.

Symphony is a brand of mobile handset based in Bangladesh, first introduced to the market in 2008.

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TRIUMPH OF CELEBRATION
Within a short duration of two years, Symphony established itself as one of the fastest growing and leading mobile company. Symphony is also the first mobile phone brand to be set up in Bangladesh.


BRAND QUOTIENT

SB Tel Enterprise Ltd, EDISON Group’s first company established in 2005, started manufacturing phones under the name Symphony. Today, Symphony phones and accessories are sold in over 230 stores spanning across Bangladesh.

CUTTING EDGE
Edgy features and styling, international standard build, aggressive pricing strategy, excellent sales and after sales services and huge distribution network are the factors that have contributed to make Symphony Mobile the most preferred choice for Bangladeshi customers.


TRAILBLAZING

In the year 2001, Symphony Mobile added two supporting businesses to its portfolio; Synphony Accessories and Mobile Application. These divisions have added significant value to the market leading Mobile Phone Company.


​BRAND COMMITMENT

​The company has been providing new experience to its customers through product diversification and continuous innovation in the field of technology. In addition to this, untiring efforts of Symphony Mobile to ensure that extraordinary services and consistent solutions to the market has been the reason behind the company’s success.


​BRAND FACT
• Symphony is a brand of mobile handset based in Bangladesh, first introduced to the market in 2008.

MASTER STROKE​​
• Within a short duration of two years, Symphony established itself as one of the fastest growing and leading mobile company. Symphony is also the first mobile phone brand to be set up in Bangladesh.